Benefits of Registration of a Trademark

Documents Provide

1.A soft copy of the trademark. Four black and white prints as well as fifteen color prints are required when a trademark is in colour.
2.A detailed list of products or services to be covered in the application.
3.A copy of the Certificate of Incorporation or Business Registration Certificate or anything of similar nature which shows the name and address of the applicant.
4.A priority document when priority is claimed. The document can be filed within 3 months after the filing date of the application.
5. Power of Attorney (POA) letter as required by some countries/regions

A trademark is a sign that distinguishes the goods and services of one trader from those of others. Typically a trademark can be words (including personal names), indications, designs, letters, characters, numerals, figurative elements, colours, sounds, smells, the shape of the goods or their packaging or any combination of these. A sign must be capable of being represented graphically in order for it to be registered as a trademark.

A trade mark can be

Examples

Word(s)

Apple, Cathay Pacific, Garden, Octopus, SaSa

Letters, numerals or

a combination of both

HSBC, MTR, 737, 759, A380, 3M.

Names of individuals or fictitious characters

Batman, McDull, Walt Disney

 Shape  Hennessy’s bottle for cognac and brandies, the sphere of Sony Mobile

Colour(s)

The red arc of Citigroup

Sound

Intel’s Bong jingle